The future of cider will be guaranteed by three important pillars: the quality of the raw material, the product and the production process.

The quality of the raw material will signify looking for the best for the product, which will imply promoting the native apple.

As regards product quality, the quality of the product, the presentation and packaging, etc. must be looked for.

Finally, the quality of the production processes must be stressed, putting special emphasis on hygiene, the control of conditions such as the temperature, microbiological analysis, etc., monitoring and measuring the process and the adaptation of the product to the criteria marked by the clients.

The sector is also searching for new products as sparkling ciders, juices, vinegar and sagardoz among others, with the purpose of diversifying and offering different products to customers.